GameAbove Sports has invested in CHIP’d, a sports technology company developing smart golf balls with embedded electronics that deliver real-time performance data during practice. The investment reflects GameAbove Sports’ growing focus on golf-specific technology that supports player development, coaching, and measurable improvement across all levels of the game.

CHIP’d’s flagship product, CHIP’d Golf, is a putting-focused smart ball and mobile app designed to turn everyday practice into actionable insight. The system captures detailed performance data—including make-and-miss outcomes, launch conditions, distance, and consistency—helping players train with purpose and enabling coaches to coach smarter.

Turning Putting Practice Into Measurable Progress

Unlike traditional training aids, CHIP’d Golf is designed to integrate seamlessly into real practice environments. Players use a regulation-feel golf ball while the embedded technology captures performance data in real time, without altering the putting experience. This approach allows athletes and instructors to focus on fundamentals while still benefiting from objective feedback and accountability.

The platform is well-suited for instructors, academies, and training facilities looking to introduce data-driven development, gamified practice, and measurable benchmarks into their programs—whether working with elite players or those new to the game.

Patented Intellicore™ Technology Built for Scale

At the core of CHIP’d’s innovation is Intellicore™, a patented, first-of-its-kind embedded “core” that measures every movement and position of the ball and transmits that data to a paired mobile app in real time. The technology is designed to integrate directly into the manufacturing process for nearly any sports ball, creating long-term scalability and potential applications beyond golf.

By embedding intelligence inside the ball itself, CHIP’d eliminates the need for external sensors or altered training environments, opening the door for consistent, repeatable data capture wherever athletes practice.

A Strategic Fit Within GameAbove Sports’ Golf Vision

The investment in CHIP’d builds on GameAbove Sports’ expanding golf portfolio, which includes strategic investments and partnerships focused on performance technology, training platforms, and verified competition. Together, these initiatives reflect GameAbove Sports’ belief that the future of golf development lies in accessible, data-driven tools that complement—rather than replace—traditional coaching.

“Our approach is to support technologies that can be integrated effectively and scaled with purpose,” said Ashley E. Beal, senior vice president of operations at GameAbove Sports. “CHIP’d has developed a practical, data-driven solution that aligns with how athletes train and how coaches teach, making it a strong addition to our growing golf-tech portfolio.”

Adam Squire, director of sports operations at GameAbove Sports, emphasized the importance of accountability and usability in training environments.

“What makes CHIP’d compelling is its seamless integration into everyday practice,” Squire said. “CHIP’d Golf provides immediate, objective feedback without altering the feel of the putting experience. It emphasizes accountability by offering players a clear, measurable way to track their progress and reinforce purposeful practice.”

Supporting the Next Era of Golf Development

Through its investment in CHIP’d, GameAbove Sports continues to support technologies that modernize how athletes train while respecting the traditions of the game. By focusing on tools that enhance learning, reinforce fundamentals, and provide meaningful insight, GameAbove Sports aims to help players and coaches unlock smarter pathways to improvement—starting on the putting green.

Read the official press release announcing GameAbove Sports’ investment in CHIP’d Golf.